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PROMOTION IS MY BUSINESS

Affordable Website Promotion That Gets Results

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This Web page and all contents Copyright © 2003 Blurt Inc. All rights reserved.

Phone: (973) 402-0191

Email: KenKowalsky
@PromotionIsMyBusiness.com
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OUR WEB SITE PROMOTION & INTERNET MARKETING SERVICES
We've been in the business of using the internet to promote Web sites since 1994 when the World Wide Web was not much more than a collection of personal home pages and some converted bulletin board systems. In short, we know our way around the internet.

Although "search engine optimizing" (SEO) forms the basis of our web promotion services, truly effective web site marketing entails a long term strategy incorporating a mix of different marketing methods including, link building, newsgroups postings, targeted press releases and published articles in both online and off-line newsletters and magazines.

Specifically, our goal is to achieve the following for your Web site;

  • Get and keep a client's Web site listed high on a dozen of the dozen most popular search engines --usually in the top 20-- under keywords that we feel are tailored to your own specific Web site

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  • Make sure a client's Web site is listed in the most important as well as the most specifically targeted directories

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  • Create a steady stream of pre-qualified visitors to a client's Web site by increasing the amount of other Web sites that "link" to a client's Web site

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  • Inform targeted media outlets with professional press releases about a client's Web site 

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  • Increase the "Stickiness" of a client's Web site by showing you how to turn more of your visitors into customers


    • THE WEBSITE PROMOTION SERVICES WE OFFER

    We know that not everybody wants to use their Web site in the same way. Some want to use it on a casual basis to attract the odd customer or two while others may just want to gain a basic "search engine presence" while still others wish to use their Web site as their main "lead generation" vehicle.

    With that in mind, Promotion is My Business offers a whole range of comprehensive website promotion services for clients to choose from so that they'll be able to create a customized promotion plan that is just right for their business.

    KEYWORD SELECTION : Perform a complete analysis of both the client’s web site as well as competitor web sites to determine the best keywords to use to bring targeted prospects to the client’s web site.

    HOMEPAGE OPTIMIZATION : Evaluate and “optimize” the client’s homepage around the most important 1-2 keywords which best describe the client’s online business.

    STRATEGIC SUBMISSION : Submission of the client’s homepage to the top 12 or so “free submission” search engines, ODP, About.com and the biggest "industry-specific" directories. Continue to monitor, re-optimize and when necessary re-submit the client’s homepage to the top 12 “free submission” search engines for one year.

    DOORWAY / LANDING PAGES : Creation of a "Landing Page" around 1-2 similar keywords or phrases. These so-called landing pages are designed to look just like any other page of the client's web site so as not to be considered “spam” by the major search engines.  We then continue to monitor, re-optimize and when necessary re-submit the client’s landing pages to the top 12 “free submission” search engines for a period of one year.

    PAID-SUBMISSION CONSULTING : Submission of any and/or client's web pages to one year of Inkomi, Teoma/AskJeeves, Lycos/HotBot, Alta Vista, Yahoo or LookSmart pay-for-indexing service.

    STRATEGIC LINK DEVELOPMENT : Research and identify non-competitive sites that are good candidates for adding a Hyper-Link on their site that points back to the client's web site. We then contact the Webmasters of these sites on the client's behalf requesting that they add a link on their site back to the client's site .

    SEARCH ENGINE POSITION REPORTING : Perform a search engine position report (S.E.P.R.) each month for one year on how the client's web pages of are ranking in the major search engines under the client's selected keywords and phrases. In addition, we monitor what keywords are producing web traffic and which ones aren't and make changes in this area as needed. We then e-mail you the S.E.P.R. and your site's traffic statistics report once a month for a period of one year.

    PAY-PER-CLICK MANAGEMENT : Identify those keywords/keyphrases which would be the most cost-effective in using in the pay-per-click web sites Google.com, Overture.com, FindWhat.com, etc. We then compose a catchy title and description for each keyword and submit it to and continuously monitor them for a one year.